Multimodal storytelling in the media : The visual representation of the Roma in the Daily Mail



Year of publication 2016
Type Appeared in Conference without Proceedings
MU Faculty or unit

Faculty of Arts

Description The paper examines the process of visual othering in documentary photographs in print news stories, adopting the perspective of multimodal critical discourse analysis. It shows how a series of images can construct, in combination with the textual component in image captions, a coherent and self-contained narrative reflecting a shared social stereotype about a minority immigrant group in the UK. The paper elaborates on the manipulative potential of images, which has been subject to extensive analysis in CDA as well as in journalism studies. Unlike previous research, this paper turns attention to the issue of a serialized presentation of images in print news. Sequenced documentary images can operate on a higher level, implicitly producing an independent sequenced narrative. Thus, the study of the serialization of static images can reveal subtle patterns of multimodal manipulation in the print media.
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