A Spectacle of Language : The Poetics of Football, Language and the Media (parallel plenary lecture)

Authors

CHOVANEC Jan

Year of publication 2018
Type Appeared in Conference without Proceedings
MU Faculty or unit

Faculty of Arts

Citation
Description The talk deals with selected playful aspects of linguistic and multimodal representation of football and football-related issues in the British press. It pays attention to cases where the formalaspects of the news report are highlighted, resulting in a distinct poetic effect of therepresented content. It is argued that creative representations –even where they concern negative issues (for instance, scandals surrounding celebrity football players) –are linked to the media’s attempt at boosting the sensationalism of their coverage through the constant poeticforegrounding of various verbal and visual forms. In this way, the media ultimately make a spectacle of the language that is used to reporton such issues.
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