Constructing media counter-narratives in online sportscasting



Year of publication 2017
Type Appeared in Conference without Proceedings
MU Faculty or unit

Faculty of Arts

Description The technological and participatory affordances of the online environment have resulted in some innovative media formats that draw – quite creatively – on established genres of print and broadcast journalism. In the area of sportscasting, live text commentary (LTC) has developed as a new narrative format for the online coverage of sports events in real time. This presentation documents how LTC journalists and readers use references to spoken TV broadcasts in order to disalign themselves from TV commentators and construct an oppositional base for their own counter-narratives and story-telling.
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