'All-natural, irresistibly crispy flatbread crackers’ - the colourful structure of noun phrases in print advertising

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PELCLOVÁ Jana

Rok publikování 2014
Druh Další prezentace na konferencích
Fakulta / Pracoviště MU

Filozofická fakulta

Citace
Popis The paper studies noun phrases in selected print adverstisements promoting food products. Based on Halliday's functional grammar, it compares the complexity found in the noun phrases under analysis with the complexity as proposed by Rush (1998).
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